One of the world’s big perishable trade shows opens its doors in Hong Kong in early September. Asia Fruit Logistica will occupy two halls of the AsiaWorld-Expo, hosting 800 exhibitors showcasing their produce and services.

The annual event opens as the US Pacific Northwest’s cherry harvest winds down.

The cherry harvest this year tore up the record books. Around 26 million 20lb boxes of delicious, plump and fleshy cherries were harvested during the summer season – that’s around 236,000 tonnes. Of these 36% were exported. The primary markets are China, which usurped Canada for the first time, followed by South Korea, Taiwan and Mexico.

Keith Hu, Director of International Operations at the Northwest Cherry Growers (NWCG) says: ‘We achieved our long-term goal of making China our leading export market this year. I always knew there was potential for China to surpass Canada, it was just a matter of when. The NWCG has done well in the first-tier Chinese cities, but this season we saw large growth from second-tier cities as well. China’s new position as the leading market is a very positive development, as we definitely need these export markets to continue to grow to absorb these large crops.’

Cathay Pacific Cargo’s transpacific routes have been carrying the delicate fruit from airports on the west coast including Vancouver, San Francisco, Los Angeles – and the freighter-only station of Portland, from where Patrick Or, Cargo Manager Pacific Northwest USA, reports: ‘We moved 970 tonnes of cherries over a nine-week period.’

That contributed to a total of approximately 4,000 tonnes shipped by Cathay Pacific this year.

Patrick Allen is manager and franchise owner of Pilot Freight Service’s Washington (state) offices and one of Cathay Pacific’s key customers there. ‘Europe is the second market after Asia for us, but it is a distant second,’ says. The company is expert in trucking and shipping the tonnes of the ever-popular Bing, the early cropping Chelan, the yellow Rainier and the late season mahogany red Lapin varieties to the west coast airports for export.

Harvested in an intense three month period over the summer, these are delicate fruits that need to be transported thousands of miles. A reminder of how they get from tree to market in good condition follows below.

Picked by hand

Cherries are picked by hand, to prevent damage and bruising at the peak of ripeness, and put into large plastic containers on farms in Washington State and the Pacific Northwest region.

Core Temperature 

Depending on the distance from the packing house, some farms will have hydro-coolers in the field to take out heat, but usually these are at the packing plant. The fruit’s ‘core’ temperature is taken with probe thermometers, but not from fruit at the top of the box as these cool quicker. If it’s more than 50oF (10oC) they are cooled.

Packed in punnets

In the packing house cherries are cooled if needed, washed and separated according to size. The largest will be the most valuable at market. The cherries are packed into punnets – similar to those you find on supermarket shelves.

Punnets to pallets

Cherry punnets are packed according to grade into 5kg boxes. There are around 70-80 of these boxes per pallet.

On to the forwarder

The pallets are covered in insulation wrap to preserve the low temperature of the cherries’ flesh. Protected pallets are taken by refrigerated truck to the freight forwarder. Allen says: ‘We will receive the cherries on the same day or morning after picking and will book the space and prepare the necessary paperwork.’

Flight Ready

The cherries are delivered by truck to either Vancouver or now Portland airports for export on Cathay Pacific flights. Forwarders also use San Francisco and Los Angeles.

Flying Fruit

The cherries are loaded on to Cathay Pacific aircraft in the temperature controlled hold, and they are kept in cold rooms on arrival in Hong Kong before being loaded on aircraft again to the ultimate destination. From tree to shelf in a couple of days. Allen adds: ‘Cathay Pacific Cargo is Pilot’s favourite carrier for shipments of fresh Washington State cherries.’